CRM Consultants & Implementation Partners in Bethany, OK
There is 1 CRM consultant listed in Bethany, Oklahoma. Each listing shows the firm's background, address, phone number and website so you can compare your local options before you reach out. You can also browse CRM consultants across Oklahoma or see CRM consultants nationwide.
Directing Design, Inc.
Directing Design, Inc. is an Oklahoma marketing and systems agency that concentrates on the residential construction world. Its clients include home builders, remodelers, specialty trades contractors, home builders associations and manufacturers whose products feed the building industry. For buyers comparing CRM partners, the firm's relevance comes from its AI development and CRM automation consulting practice, which sits alongside a broader set of digital marketing services aimed at helping construction businesses capture, nurture and convert leads.
CRM and automation focus
The agency frames CRM work as a fix for a common problem in construction sales: valuable project inquiries slipping away because responses come too slowly. Its automation consulting is designed to streamline internal workflows, speed up lead response and apply AI tools to follow-up so that builders and contractors can scale without adding administrative burden. The firm also positions itself as a partner for replacing aging technology, particularly for associations still running dated member platforms, and it invites companies that want to repair a struggling CRM setup to start with a strategy session.
Its website does not name specific CRM platforms or software products that it resells, so prospective clients should ask directly about the tools it implements.
Services and industries
CRM automation is delivered as part of a wider growth program that ties sales, marketing and technology together. Published service lines include:
- AI development and CRM automation consulting
- Website design and web systems design
- SEO and answer engine optimization (AEO)
- Paid advertising campaigns
- Google Business Profile optimization
- Review and reputation management
- Referral partner campaigns
- Parade of Homes promotion systems for associations
- Brand identity work
For associations, the agency supports membership growth, sponsorship and advertising sales, and the operation of home parade shows; it reports six-figure revenue for a builders association from just two such shows. For builders and remodelers it emphasizes lead generation, video and review-driven credibility, and automated follow-up. For trades such as roofing, HVAC, painting and electrical work, it concentrates on local search visibility, map listings, faster lead capture and referral networks.
How the firm works
Engagements follow a three-stage approach. The team first learns about the client's current situation and goals and pinpoints the obstacles holding the business back. It then builds a tailored plan matched to the client's budget, and finally handles implementation, ongoing optimization and scaling on a monthly basis using staff familiar with construction.
Background
The company was started by Michael Hutchinson, whose career began on the staff of a home builders association. His early work producing websites, flyers and home show promotions for builders gradually grew into a full-service agency dedicated to the building trades. The firm describes its managing partner as having roughly 25 years of experience. Its main differentiator is deep familiarity with how builders, contractors and associations actually operate, which it contrasts with generalist agencies that lack construction knowledge. The company is based in the Oklahoma City metro area, with its published address in Bethany.