CRM Consultants & Implementation Partners in Baton Rouge, LA
There is 1 CRM consultant listed in Baton Rouge, Louisiana. Each listing shows the firm's background, address, phone number and website so you can compare your local options before you reach out. You can also browse CRM consultants across Louisiana or see CRM consultants nationwide.
Tech Advocate Group
Tech Advocate Group, commonly shortened to TAG, is a consultancy based in Baton Rouge, Louisiana, that combines customer relationship management consulting with sales enablement and digital marketing. It serves brands throughout the country and carries partner recognition from HubSpot (at the Gold level), Salesforce and Google. Its central argument to buyers is simple: the system that tracks sales and the marketing that generates leads should be designed together, not run as separate projects with separate vendors.
CRM consulting and implementation
Most CRM engagements at TAG begin with selecting the right tool. The firm guides organizations toward a platform that matches how they sell and what they can afford to spend. Products it has named as candidates include Salesforce, Microsoft Dynamics CRM, Sage SalesLogix, SageCRM, Zoho CRM and SugarCRM. Once a choice is made, consultants configure the system around the daily habits of the client's sales staff. Typical goals include:
- Dashboards tailored to show the whole pipeline, including deals won and deals lost
- Contact records with a running history of each interaction, replacing scattered spreadsheets and crowded inboxes
- Automatic capture of emails, phone calls and social media contact
- Lead tracking and forecasting that work on any device
- Automated workflows that convert effective sales, marketing and service practices into repeatable routines
- Analytics and reports that inform decisions throughout the business
TAG says the aim is to make both sales representatives and their managers more productive. It also points to lower customer acquisition costs, less paperwork and faster onboarding for new hires as possible results.
Marketing and web services
Alongside the CRM practice, TAG provides a broad range of marketing support. It builds ecommerce sites for direct-to-consumer companies, paying attention to usability and lead capture. It also manages paid search and Facebook advertising, improves email programs and creates sales videos. For a client, this can mean a single partner that sets up HubSpot or Salesforce and also produces the website and campaigns that supply it with prospects.
Background and team
The firm was founded by Natalie Noel, who holds an MBA and serves as CEO as well as CRM and marketing strategist. Earlier in her career she was chief operating officer at a custom software company in Louisiana and led sales at a CRM consulting business. She has also held roles with technology firms in New York and Washington.
Her work has centered on automating business processes and deploying software for a wide variety of organizations. Her undergraduate marketing degree came from the University of Louisiana at Lafayette, where she attended on a basketball scholarship, and she later finished the Flores executive MBA at LSU, where she now serves on the alumni board.
Other team members listed include a vice president, a chief creative officer, a senior graphic designer, a senior web developer and a lead videographer, giving the firm coverage across strategy, design, development and content. TAG describes itself as attentive to technology trends and to the particular challenges of each client's industry.
Organizations seeking a Baton Rouge partner for HubSpot or Salesforce plus marketing help may find it well suited to a mid-sized project, and the firm invites interested buyers to begin with a consultation that carries no obligation.