CRM Consultants & Implementation Partners in Elgin, IL

T.G. Consultants Inc is an Elgin, Illinois technology firm that works with organizations from one-person operations up to mid-sized companies. It presents itself as a nearby IT partner for owners who have no in-house technical department. Its main business is managed IT support, but it also offers an email marketing and customer relationship management tool. Buyers who want sales and marketing automation together with general IT support may find that combination useful.

CRM and marketing automation

The firm's CRM offering is Xopaa, a marketing automation and email campaign system. It is meant to help businesses follow up with prospects, turn unresponsive leads into buyers and keep in touch with existing customers. Campaigns can be built around a company's own sales cycle and customer behavior.

Typical uses include welcome sequences, sales follow-ups, birthday promotions and other custom flows. Messages can be set to fire automatically in response to events such as social media activity, earlier contact with the business or carts that customers abandoned online. The product puts simple campaign building ahead of heavy editing work.

Broader technology services

Besides CRM, the company handles most of the day-to-day technology needs of small organizations. Its offerings include:

• Technical support in person, over the phone and through remote access
• Reviews to find ways of lowering overall IT spending
• Maintenance of Windows environments based on established best practices
• Compliance help covering HIPAA, SOX, FINRA, SAS70 and Safe Harbor, plus computer forensics
• Server upgrade and migration planning, including moves from older Windows Server releases
• Hosted business email on a custom domain with spam and malware filtering
• IT auditing

How it works with clients

Clients can choose how they pay for help: per incident, per project or on a yearly contract. This lets a small business match its support costs to its actual needs. The firm aims to act as an extension of the client's staff, an outsourced IT department based in the same community. It says its own status as a small business gives it a better feel for the limits that smaller clients work under than large retail repair services have.

Background

The company is woman-owned and was founded in May 2010 by Trish Glees. It cites more than two decades of experience in the technology field, much of it from corporate settings. Its office is in the historic Professional Building in downtown Elgin.

The website shows logos for Microsoft Office 365 and other technology vendors, and the firm has a Better Business Bureau profile as an information technology services provider. Buyers comparing CRM partners should know that customer relationship management is one part of a wider IT practice, not the firm's only focus.

That makes it a better match for small organizations that want lightweight marketing automation along with ongoing technical support than for companies planning a large enterprise CRM rollout.